Marketing Deliverables

WCL is able to connect vendors with a global buying market in a way that no other test facility can.

Over 40,000 unique visitors come to the WCL online knowledge base every month to access product information and test reports. Also, WCL Technology Reports are published through SC Magazine - the world's #1 information security magazine reaching many tens of thousands of security buyers and decision-makers every month.

WCL also provides its clients with a portfolio of marketing deliverables to deliver independently validated product information to their customers in an effective and compelling manner.

West Coast Labs Marketing Deliverables

Product Test Reports. These detailed test reports contain all the relevant information appertaining to individual test programs and provide readers with a detailed technical insight into product performance and effectiveness.

Executive Summaries. These reports are effective pieces of marketing collateral, with graphics and test highlights that convey the most critical aspects of test projects, including a summary of the results.

Webcasts. In conjunction with SC Magazine, WCL can produce a Webcast to highlight key testing results and drive prospective buyers to learn more about the product or service featured. The webcast is extensively promoted and can be posted to a vendor Web site and hosted on the WCL site.

Podcasts. A short to medium length recorded program that highlights key results from a testing program that can include interviews with senior WCL test engineers and client personnel.

PowerPoint Presentations. WCL can create a meaningful slide presentation for use by marketing teams in conveying the key results of product test programs.